First enter BIOS setup to see if HD registers there. If not it may have failed. Test it to be sure by downloading, burning to CD with Windows Image Burner then running a full scan with the HD maker's
HD Diagnostic DOS scan.
You can also try accessing it through the door on back to reinstall it to see if it is failing to make contact when plugged in.
Videos for doing this and replacing the HD if necessary are available by googling your model name/number and + replace HD.
If you replace the HD you can run Factory Recovery disks you made at setup or order from Sony support, or get a superior
Clean Reinstall - Factory OEM Windows 7
If HD is intact work through these steps for
Troubleshooting Windows 7 Failure to Boot