From what I think I know (which on any given day is very questionable
), ADSL is a fixed line broadband technology. ADSL offers high speed access over the same existing copper network in parallel with existing telephone lines.
ADSL2 can offer a maximum download speed of 12 Mbps.
ADSL2+ can offer a maximum download speed of 24 Mbps. But this in no way guarantees you will get those speeds. Even though you might have signed up for 24 Mbps ADSL2+, it's very unlikely you will actually get that speed.
Many ISPs use what's called a contention ratio. The first 5,000 or 20,000 customers (or however many the ISP has established) to log in to ADSL2+ will be connected and share at 24 Mbps. The next 5,000 or 20,000 customers may be throttled at 18Mbps. The next group of customers at 12Mbps and so on until the last people to log in may only get 1.5 - 3 Mbps.
Some other factors affecting speed include:
(1) Your physical distance from your closest ISP exchange server. According to a friend who is an installer for AT&T installing their U-verse internet service, U-verse is ADSL2+ because it offers speeds up to 24 Mbps. But a customer who gets the Max Turbo 24 Mbps package, and lives 10 miles from the nearest exchange server, may never get more than 18 Mbps. Physical distance can be that limiting.
(2) The condition of your copper wiring
(3) Electrical interference on your copper wiring. It could be external or internal within your house.
(4) Destination server’s bandwidth and performance. (Example: When you access sevenforums.com, the server where Seven Forums is hosted and the connection bandwidth, and bandwidth usage and server performance will also affect your speed)
I'm not familiar with Sky so all of the above is pretty much speculation on my part. If they say you're supposed to be getting 24 Mbps then I think you're most likely on ADSL2+ service. I have the AT&T U-verse 12 Mbps download and 1.5 Mbps advertised service. On any given day I get about half that. AT&T has a bold disclaimer for all their internet packages: Speed claim(s) represent maximum downstream and/or upstream speed capabilities which may vary and
are not guaranteed.