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Windows 7: Microsoft loses 'SkyDrive' trademark case in EU


01 Jul 2013   #1
Microsoft MVP

64-bit Windows 8.1 Enterprise
 
 
Microsoft loses 'SkyDrive' trademark case in EU

Quote:
Microsoft has lost a trademark battle against British Sky Broadcasting (BSkyB) at the U.K.'s High Court in London, which may force the software giant to change the name of its clouds storage service, or pay fines.

In a court ruling on June 28, Judge Sarah Asplin found that Microsoft had infringed the "Sky" trademark owned by BSkyB by using the "SkyDrive" name. As a result, the software giant could be barred from using the marketing term for its consumer and enterprise document and photo storage service in the 28 member state bloc.

Another hearing will be held in due course, which will allow Microsoft to put forward its case for an appeal against the judgment, as well as a decision on remedies that it will have to comply with.

Microsoft said it will be appealing the decision.
Read more at: Microsoft loses 'SkyDrive' trademark case in EU | ZDNet


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01 Jul 2013   #2

Windows® 8 Pro (64-bit)
 
 

I hope they ain't shutting down Skydrive following Technet.
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01 Jul 2013   #3

Windows 7 Pro. 64/SP-1
 
 

The British Government seems to have a hate for Microsoft.

Top Selling Beers May Not Be What You Think

The United Kingdom citizens have preferred ales in place of lagers for the past several centuries. However, lager beers have been gaining ground in Britain also and the sales of regional ales have been affected seriously by big national lager brands. Carling, previously known as Carling Black Label, is the largest selling beer in Britain, which is originally from Canada

**Does this mean that Carling has the trademark rights in Britain to the words Beer or Lager.**
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02 Jul 2013   #4

Win 7 Pro 64-bit 7601
 
 

the above has nothing to do with UK government. It's Sky' s own british division that started it, and judges (that by definition are NOT part of government) that agreed with that.

Also, I'm not getting the beer reference.

And it's very possible that now SkyDrive will change name. I doubt it will be shut down, as it's part of the "cloud" stuff that is the bleeding edge at the moment.
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04 Jul 2013   #5

Win-7 Home Prem 64-bit 7601 Free SP1
 
 

Kind of odd considering SkyDrive is one word.
Possibly dropping the capital D will suffice
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04 Jul 2013   #6

Windows 7 Pro. 64/SP-1
 
 

Okay.
If a company uses a word like Sky does that mean that no other company can use the word Sky because of a trademark.

Carling uses the word beer. Does that mean no other company can use the word beer because of trademarks.

If some one advertise Home Made Pies does that mean they have a trademark on the words Home, Made, and Pies.
How can a normal everyday work like Sky have a trademark?

I wonder who holds the trademark on words like star, table, car ect.

If the courts in the UK are not part of the UK government what government are they part of?
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04 Jul 2013   #7

 

Quote   Quote: Originally Posted by Layback Bear View Post
How can a normal everyday work like Sky have a trademark?
The same way Windows or Apple can.
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04 Jul 2013   #8

Windows 7 Pro. 64/SP-1
 
 

Quote   Quote: Originally Posted by z3r010 View Post
Quote   Quote: Originally Posted by Layback Bear View Post
How can a normal everyday work like Sky have a trademark?
The same way Windows or Apple can.
Thank you. Now it has sank into my thick brain.
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04 Jul 2013   #9
4wd

W8+8.1, W7 ult+hp, XP
 
 

Ridiculous. Who's next, Welcome to Sky Waste Removal or Sky to Sea Pet Shop - Home etc etc etc
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05 Jul 2013   #10

Win 7 Pro 64-bit 7601
 
 

Quote   Quote: Originally Posted by Layback Bear View Post
If the courts in the UK are not part of the UK government what government are they part of?
No sorry, wrong translation . Government is too similar to the word that means "executive branch of goverment" in italian (which is "governo" that also translates as government in some cases).

Quote:
How can a normal everyday work like Sky have a trademark?
You are confusing that with copyright and patents.

Trademarks can be whatever, but the first using them has the right to stop everyone after him from using the same as a trademark. But nothing stops anyone from using the same word outside a trademark.
Which is why for example a big worldwide company that sells windows cannot call itself Windows, but can write "the best windows of the world" under the trademark of the company as their motto or slogan (as long as it isn't trademarked).

Copyright and patents does not apply on common words/devices for obvious reasons.
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 Microsoft loses 'SkyDrive' trademark case in EU




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