|05 Mar 2014||#1|
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Microsoft Can't Sell Windows 8, So It's Giving It Away
More doubling-down on New Coke:
Microsoft (NASDAQ: MSFT ) is pulling a 180. After lambasting Google (NASDAQ: GOOG ) for collecting data on its users to sell ads, Microsoft is prepared to do the exact same thing. With weak sales of Windows 8, Microsoft is preparing to offer a free upgrade to Windows 8.1 for Windows 7 users. "Windows 8.1 with Bing," as the name implies, will feed users into Bing search and other Bing services as well as Microsoft's cloud-based services.
Free OS upgrades are something new to Microsoft, but not to the industry. Apple (NASDAQ: AAPL ) offered free upgrades to its newest Mac OS X last year, and Google offers free upgrades for Chromebooks and Android devices that support the update. The move is questionable for Microsoft, however, which has typically received $50 per device from OEMs to license Windows.
Nobody is upgrading?
Windows 8 is a strong departure from its predecessors, focusing more on touch devices than traditional mouse and keyboard inputs. So far, the new user interface has been a flop. Only 10.7% of PC users have Windows 8 or 8.1 installed, according to Net Applications. More telling is that fewer than half of Windows 8 users have installed the 8.1 update.
Comparatively, Windows 7 commands a 47.3% share of the market, and 12-year-old Windows XP still has 29.5% of the market. Even though Microsoft has scheduled April 8 as the final day of support for XP, about one-third of Windows users are still on the operating system. The anticipated rush to upgrade has yet to materialize, and it might never happen.
|My System Specs|
|05 Mar 2014||#10|
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It's too bad that users can't seem to see past Metro in Win 8/8.1. In Win 8 it's only necessary to see Metro for a brief second until the desktop icon is clicked. In 8.1 the user can configure the system to completely bypass Metro and boot direct to desktop. Why is Metro such a big deal? If you don't like it, don't use it.
I use Win 8.1 on my laptop and don't even remember the last time I used Metro there.
|My System Specs|
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