I don't like it either. It is not so much that I dislike the design, I just dislike the whole idea of making cases with fancy facades and flashing lights. Fads go out of fashion. Fancy lights do NOTHING for performance, consume some power, add some heat, and do NOTHING for performance - worth repeating.
A case has 2 duties, (1) House and protect internal components from physical damage from kicks and bumps and (2) provide cooling. A case should sit "discretely" and "quietly", out of the way and not bring attention to itself.
Beyond that, I tend to pay attention to what is displayed on my monitors, and not the case.