Windows 7: Help removeing a file, that i cannot seem to find

Every time i boot my pc, it asks me if i want to run this .exe since its an unknown publisher (pretty standard). The problem is, that the file it wants to open, is located in

AppData\Roaming\LOVE\sfsdfr.exe

if i go there, the file isnt there (neither is the LOVE folder, tho i can just type the destination). I do have show hidden files and folders on. Even if i go to CMD navigate to the folder, and type dir it doesnt show it.

I however know the file exists, because opening the files via this path:

C:\Users\{Username}\AppData\Roaming\LOVE\sfsdfr.exe

gives me before mentioned popup.

so, i tried removing the file via cmd. I tried DEL and it didn't work. It couldn't find the file.

I am pretty sure the file exists, and its behaviour makes me suspicious. Any help on removeing it?

Please download the free version of Malwarebytes.
Update it immediately.
Do a full system scan
Let us know the results at the end.

Malwarebytes : Download free malware, virus and spyware tools to get your computer back in shape!

Start> In search box type msconfig> Enter> Startup tab

See if anything in AppData is starting at boot. I must concur with Malwarebytes, it is the best for finding these things.

You might try unticking Hide protected operating system files (Recommended), just to see if you can view the file then.
Step 4 HERE . Be sure to hide them again after.

A Guy