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"Acura is the luxury vehicle division of Japanese automaker Honda Motor Company.[1] The Acura brand has been used in the US, Canada, and Hong Kong since March 1986 to market Honda's luxury and performance vehicles and near-performance vehicles. The brand was introduced to Mexico in 2004 and to China in 2006. Honda plans to introduce Acura to the Japanese domestic market (JDM) sometime around 2010.[2] With the Acura brand, Honda is credited with being the first Japanese company to tap into the foreign luxury market.[citation needed] Before Acura, exported Japanese automobiles primarily had a reputation for being economical in design and marketed on value instead of luxury.[citation needed] "
Wikipedia.