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#1
And it will last 13,8 Billion years - not 13.7 or 13.9.
They think that they have created a means to preserve the information. The opposite is true though. In 50 years nobody will have the tools to read those files and nobody will remember how to create them. Example: try to read an 8-track tape today. The only known safe way to preserve information is paper - at least up to now.