No you won't be able to install any programs from the image, most will have to installed again after getting Windows installed.
The only way you won't have to re-install a program is if it is portable (doesn't require installing), or acts like one and will run from the exe or a shortcut on the desktop pointing to the exe. This only works though if the programs are installed to a different partition or hard drive, if they are installed on C then they will still have to be re-installed unless you happen to know beforehand which will work this way and backup the install folder to another drive/partition, then either put it back on C or leave it where is is and create a shortcut to the exe. Also depending on what you used to create the image, if it allows for extracting programs like that, if it doesn't require being installed to work you could get them that way; drivers, AV, etc will most definitely have to be installed fresh.
This is also an advantage when using partitions or extra hard drives, install the programs that you know will work without having to be installed on a clean Windows install. I have all my games and quite a few programs installed just that way, and if for any reason I have to install Windows most of my programs are already installed.