Creator of the GIF says it is pronounced "Jif"

[z3r010]

Creator of the GIF says it is pronounced "Jif" - Telegraph

Ok so the guy that invented it says it's jif but I still think he's wrong - It's short for "Graphic's Interchangeable Format" we dont say Japhics so even though he may of invented it he's been pronouncing it wrong all these years!!!

 

[Lady Fitzgerald]

He invented it so he can call it whatever he wants.

 

[z3r010]

Yes but he's still wrong.

 

[SIW2]

He invented it so he can call it whatever he wants.

Sure, he can pronounce it Jif if he likes.

Most others will keep saying Gif.

 

[Mr Smiley]

The creators of the format pronounced GIF with a soft "G" /ˈdʒɪf/ as in "gin". An alternative pronunciation uses a hard "G" /ˈɡɪf/ as in "graphics", reflecting the expanded acronym. Both pronunciations are erroneously given as correct by the Oxford English Dictionary[5] and the American Heritage Dictionary.[6]
According to Steve Wilhite, the creator of the GIF format, the pronunciation deliberately echoes the American peanut butter brand, Jif, and the employees of CompuServe would often say "Choosy developers choose GIF", spoofing this brand's television commercials.[7] This pronunciation was also identified by CompuServe in their documentation of a graphics display program called CompuShow.[7]
At the 2013 Webby Awards, where Wilhite accepted a lifetime achievement award, he reportedly said he was bothered by the ongoing controversy surrounding the pronunciation of the acronym and explained, "The Oxford English Dictionary accepts both pronunciations. They are wrong. It is a soft ‘G,’ pronounced ‘jif.’ End of story.”[8]
However, a majority of technology enthusiasts[9], users, and the White House[10] insist on using the, incorrect, hard "G" pronunciation.

 

[indianacarnie]

...... a GIF by any other name would dance as sweet .......... (Sorry Will) Hard "G" for me too.

 

[Joan Archer]

I know what it stands for but I still pronounce it Jif, it's what it sounds like when you say the letter 'g'

 

[Dude]

G for me.

 

[derekimo]

The creators of the format pronounced GIF with a soft "G" /ˈdʒɪf/ as in "gin".

Gin: Gin - Wikipedia, the free encyclopedia

The name gin is derived from either the French genièvre or the Dutch jenever, which both mean "juniper".

I can see why Gin is pronounced with soft G, being derived from the word Juniper.

GIF is a hard G for me, just like Graphics.

My name is Derek but I pronounce it "Ned"

 

[Stephanie]

I always thought it was (G) GIF

 

[boohbah]

He invented it so he can call it whatever he wants.

Sure, he can pronounce it Jif if he likes.

Most others will keep saying Gif.

View attachment 269092

thats pronounced cif...

 

[Bongo]

He invented it so he can call it whatever he wants.

Sure, he can pronounce it Jif if he likes.

Most others will keep saying Gif.


View attachment 269092

thats pronounced cif...

Only the Kärcher King would know cleaning product so well

I use "G"

 

[boohbah]

anyhow if your going to pronounce the letters phonetically then G sounds the gih sound as in git =gif

J sounds out the letter jih as in jiffy = jif

 

[boohbah]

Sure, he can pronounce it Jif if he likes.

Most others will keep saying Gif.


View attachment 269092

thats pronounced cif...

Only the Kärcher King would know cleaning product so well

I use "G"

emasculated

 

[SIW2]

Exactly.

 

[Stephanie]

In software adverts it says GIF ?

 

[jdXp610]

imagine saying "hold on a giffy"

 

[A Guy]

I agree with hard G

A Guy

 

[boohbah]

?????

 

[jadinolf]

I've always said Gee Eye Eff.