I recently purchased an Acer Aspire S13 Ultrabook with Windows 10 pre-installed. Absolutely detest Windows 10 and want to downgrade to Windows 7 Ultimate (have genuine disk). Windows 7 install sees the SSD, but cannot access it asking for a "Standard NVM Controller" (Intel SSDPEKKW512G7). I have integrated KB2990941 and KB3087873 into the OS, but has made no noticeable difference. I have perused the internet for several weeks but still cannot find the correct answer. How can I install Windows 7 on this drive? Help is desperately needed please!
Although from your later posts it appears you've finally been successful in accomplishing your objective, I mention several things.
(1) Modern machines based on Skylake or newer hardware use USB 3.0 in order to support USB mouse/keyboard. So it's necessary for the OS installer to have built-in USB 3.0 support in order to be able to use the USB mouse and keyboard during OS install (unless your machine also has PS/2 serial connectors for PS/2 mouse and keyboard, which is almost 100% no longer the case).
The original retail Win7 installer does not contain built-in driver support for USB 3.0 (as Win8/8.1 and Win10 do). So the first problem is to get the needed but missing USB 3.0 driver "slipstreamed" into the Win7 installer (conceptually equivalent to updating the boot.wim).
(2) The original Win7 installer also does not contain built-in driver support for modern NVMe SSD devices, although again the Win10 installer does.
So the second problem, if you want to install Win7 to an NVMe SSD target drive, is to again "slipstream" the necessary NVMe driver into boot.wim.
The above Win7-related driver deficiency issues have been around for a good number of years ever since Skylake hardware and Intel 100 Series Chipset motherboards became available. The easiest way to resolve BOTH of the above problems is to create new bootable USB Win7 installation media which includes BOTH of the missing drivers added to the original Win7 installation media (on DVD or ISO file), using a simple and quick utility available from Gigabyte (developed several years ago in response to the desire of Gigabyte motherboard users to install Win7 on new Gigabyte Skylake hardware).
This Gigabyte utility program is
available from their Download page, included in the "Utility" section. Scroll down and click on the "Utility" category to expand it. Then scroll down further to get to the "Windows USB Installation Tool
(Note) Support Intel 100/200/X299 series motherboards" item.
To make your life easier
here is the DIRECT LINK to download that ZIP file containing the Gigabyte USB Win7 boot media rebuilder utility program. Again, if you run this program it will merge the assumed available Win7 installer on DVD or ISO with the two missing and needed drivers (USB 3.0 and NVMe), to create a new bootable USB media (e.g. 4GB USB 2.0/3.0 flash drive) suitable for installing Win7 on Skylake hardware, which is the last hardware generation still supported by MS for Win7. Note that MS does not offically support Win7 for Kaby Lake hardware.
Finally, one more suggestion... for those of us who dislike the new "tiled" interface born in Win8/8.1 and continued into Win10, and who also dislike (or at least feel uncomfortable and unfamiliar with) the Start Menu brought back by MS with Win10.
I cannot recommend highly enough the
Start10 product from Stardock. It literally returns the true "classic" Win7 Start Menu to Win10 (same as Start8 returned the Win7 Start Menu to Win8/8.1). You just install it, and virtually all of the default configuration options are set to deliver you the good old familiar Win7 Start Menu and all of its functionality. Exactly like Win7, with the Win10 Start Menu also still available simultaneously as an alternative option if you want to use that as well.
There are a number of customization setting to do lots of things to the default Win7 appearance, to satisfy whatever degree of compromise or taste you might have. But if you're looking for a genuine 100% "classic Win7 Start Menu" on a Win10 machine, then Start10 is for you.