MS's Ballmer: We'll beat Google ... someday.

[JMH]

It's not easy being Steve Ballmer. The Microsoft CEO was asked for the umpteenth time Tuesday if his company will ever be number one in search.

"There's no good answer to this question. If you say yes you seem like you're arrogant and if you say no it looks like you have no faith. So the answer is yes, someday," Ballmer said.

"The truth is, the number one thing Google benefits from is they did it right first," he said.

Ballmer was interviewed on stage Tuesday at the Search Marketing Expo in Santa Clara, California, by Danny Sullivan, editor in chief of Search Engine Land and a longtime search industry watcher.

A cornerstone of Microsoft efforts is a search and advertising deal with Yahoo, in which Microsoft Bing will become the search engine for Yahoo's Web sites, with Microsoft taking a share of revenue, and Yahoo will handle search ad sales for both companies' largest advertising customers.

Source -
Ballmer: We'll beat Google ... someday | Reuters

 

[CarlTR6]

The search wars are heating up along with the browser wars.

 

[severedsolo]

i notice the bing search page has been changed to look more like google.... what does that tell you?

 

[pparks1]

I've never understood why companies have this underlying need to be #1 in everything. I mean as an end user of a Microsoft based operating system, do I really care if Microsoft is the number 1 search provider? I'm perfectly content with running my windows based operating system, using my firefox browser, using google to search the web, with my logitech keyboard. I don't feel slighted in the least if each and every one of these components doesn't have the MS logo on it.

I would rather that Microsoft focus on what they do best and leave some of these outside things to other people. However, corporate greed and survival of the fittest often don't support this thinking.

 

[arkhi]

Is "someday" Microsoft's synonym to Blizzard Entertainment's "soon"?