Thanks for the response and info. Still don't understand, however:
1. I had already learned that it is "a Windows program" but the FOR WHY is what seems to be information one cannot locate; since I don't have a "Lenovo computer" -- and a review of my installed programs only indicates that the "bridge" business is installed (again, with no available information as to the WHY), it is troubling that something gets automatically downloaded onto my computer that detects serial number, machine type and model and sends that information somewhere to supposedly "better assist . . . with [my] support needs" -- since I've never requested any such "support" or claimed any "needs" . . .
2. I do not have a "Lenovo computer"! Why is this program on my PC attempting to gather information to "better assist [me] with . . . support needs" I have not known I had??
3. So, since on-line info from different sources was inconclusive about whether the LSB.exe business was necessary, I uninstalled it and deleted any "Lenovo" listings found in regedit.
4. Then this morning, when booting up the PC, I'm presented with:
ERROR SUMMARY
Below is a summary of the errors, details of these errors are listed later in the log.
* Activation of C:\Users\NE\AppData\Roaming\Microsoft\Windows\Start Menu\Programs\Lenovo\Lenovo Service Bridge.appref-ms resulted in exception. Following failure messages were detected:
+ Could not find file 'C:\Users\NE\AppData\Roaming\Microsoft\Windows\Start Menu\Programs\Lenovo\Lenovo Service Bridge.appref-ms'.
5. Canceled the message popup and cannot see that this supposed error has any effect on operation.
6. So: if this supposed "service bridge" is so all-critical to happy operation of MS's Windows 7, why is there no confirmation of that anywhere? and why do supposed people-in-the-know recommend uninstalling the program (makes sense to me since I have never had any known "support need" regarding it)? and why does the ERROR MESSAGE now claim that removal of LSB is A Great Problem?
Any response direct to the issue stated here will be appreciated! Thanks.